SINCE 1998
Some beauty products do their job so well that they stay on the bathroom shelf generation after generation. Over the years, these 25 beauty products have become true Babassu classics.
We ask Heidi all about it
Babassu is celebrating its 25th anniversary, and we are celebrating with you! Want to know how? Follow Babassu on Instagram and keep an eye on your inbox. And do set aside a moment in your diary to visit one of our boutiques this weekend…
For founder Heidi, the Babassu adventure began back in 1998, in a picturesque little street in Leiden. Time to look back at how it all began, and at Heidi herself.

